Workshops & Training
Hire the Peas to Speak or Train Your Team!
Get Found Online: Build Your Digital Foundation
Who Should Attend?
This workshop is great for small business owners/operators, solopreneurs, freelancers, and those just getting started. It’s also helpful for marketing admins who have the role of responsibility in their job!
What We Cover
Optimizing Your Website
The Basics of a Local Presence
Google & Bing Listings - Best Practices
Content Strategy for Online Listings
Search Engines vs Generative AI
Measuring Your Visibility
Quick Wins for Today
Self-Assessment & Hands-On Work
Workshop Details
Length: 90-minutes + 15 min Q&A
Style: Presentation + hands-on application (bring laptops!)
Options: Can customize to your industry upon request.
Personal Branding & Making Connections
Who Should Attend?
This workshop is ideal for new graduates, those early in their career or transitioning to a new career, student groups, or professionals in relationship-driven industries like real estate, financial planning, consulting, or coaching.
What We Cover
What is a Personal Brand?
Why Personal Branding is Important
Understanding Your Brand
Building Your Brand
Networking Exercise
Workshop Details
Length: 60-minutes + 15 min Q&A
Style: Presentation + hands-on (bring laptops!)
Options: Can customize to your industry upon request.
Social Media Marketing: A SMM’s Guide
Who Should Attend?
This workshop is helpful for those new to a social media role, or to help a seasoned social media manager think more strategically about their work.
What We Cover
Why Social? Be Realistic!
Channel Demographics
Culture of Social
Content Strategy & Planning IRL
Maintenance
Internal Buy-In and Reporting
Workshop Details
Length: 90-minutes + 15 min Q&A
Style: Presentation + hands-on (bring laptops!)
Options: Can customize to your industry upon request.
Building, Engaging, & Converting Audiences in a Modern Digital World
Who Should Attend?
This workshop is great for individuals in larger organizations that have an existing marketing operation and infrastructure and need to update to more modern marketing practices, or want to optimize their existing marketing to drive more conversions/results.
What We Cover
Current Trends in Media & Consumer Behavior
Setting Realistic Goals
Maximizing Your Online Presence
Defining & Developing Audiences
Tools & Tactics for the Customer Journey
Measurement & Tracking Success
Workshop Details
Length: 120-minutes + 30 min Q&A
Style: Presentation + group discussion
Options: Can customize to your industry upon request.
Our Speakers
Erin Trowbridge
Kelly Berry
Sara Larsen
“Erin Trowbridge is one of our go-to presenters at the Western Wisconsin Women's Business Center when it comes to marketing and social media. Once, at our annual Women's Business Conference, she was even able to fill in at the last minute when a speaker canceled the day of the event. Her presentations are always educational, riveting and on point.”
— Karman, former director of the Women’s Business Conference
We hired Erin as a consultant to provide our web content coordinator and me with instruction on Google AdWords. She was prepared with handouts, a brief tutorial, and was able to field all of our questions and answers professionally. I've had the opportunity to see Erin present at various events, most recently at the Women's Business Conference in Eau Claire. As a last minute fill-in, Erin's presenation was flawless, well-informed, and I left with pages of notes and ideas to take back to my office. Erin takes the time to keep up with the web-related marketing industry and she is always my first call when something new is announced. Chances are, she has already studied the new trend and can offer insight well beyond what I could have found myself.
— Jessica, former Business & Industry Marketing Specialist
Get In Touch
If you're interested in hiring one of us to speak to your group, for an upcoming event, or to conduct a workshop or training session, please complete the form with a few details about your interest.
We'll review your message and get back to you within 1-2 business days!